Increase your company's ROI and databases by offering specialized landing pages that attract leads, generate more sales, and quickly increase the completion rate of forms.
Increase Your Orders Get More Leads Increase ROI
Why do I need to have a landing page?
Today, 48% of marketers create a new landing page for each new campaign. This is because the creation of an optimal landing page has the ability to increase a company's conversions by more than 67%.
Discover how a landing page will help you generate more leads and increase your company's sales:
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It is the conversion rate of a landing page across all industries.
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Customized calls to action are what convert personalized calls to action vs. default versions.
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The main landing pages are ranked on Google Maps and in organic search query results.
8 Reasons to Use Landing Pages
Increase Orders
Get More Leads
Increase the company's database.
Establish better communication with your website users.
Achieve an Increase in Form Completion Rate
Increase ROI
Promote a unique campaign, service, or product.
Reduce the abandonment rate
What do we offer you?
Currently, the ability to focus on a single goal is threatened by the dispersion of the audience when encountering multiple stimuli and escape routes within the same website. A specialized landing page within your site is the key to achieving the expected conversions quickly and easily, without giving the customer the chance to leave it.
Discover how we can achieve this:
Performance
Strategy
Technology
Development Process
The 6 steps to create a landing page that boosts your company's conversions are:
1. Role Definition
We will focus on establishing the sections for product or service categories your landing page will offer, in addition to contact methods, frequently asked questions, and more.
2. Layout Design
In this step, the color palette, typography, logo placement, structures, and page sections are designed. Once designed, the sections are sent for approval.
3. Code Implementation
Once approved, the layouts are sent to the developers to start the coding process. The development is divided into two stages: the Frontend stage, where the visible part of the page is developed; and the Backend stage, where the functional part of the page is developed.
4. Content Implementation
Content implementation involves adding all the text and graphics provided by the company to the website.
5. Site Testing
The landing page is tested end-to-end with the goal of identifying any anomalies. Google Tag Manager, Analytics, and remarketing are also tested.
6. Staff Training
To understand how the platform is used, coordinated training with the staff who will manage the page in the future is necessary. We will explain the entire web navigation process.
Are you worried about your landing page working correctly? What if it doesn't yield good results?
Don't be afraid to try it, here's why:
#1 Not knowing how to analyze sales or completed forms
#2 That the page is difficult to navigate
#3 That the landing page is not adapted to mobile phones
#4 That it has an unappealing aesthetic
#5 That it's expensive to maintain
#6 That it's difficult to manage
#7 That the page is slow
#8 Not being able to optimize the campaign
What if it's not as efficient as a regular website?
We'll show you that there's no chance of that happening:
#1 That it's difficult to make a purchase
#2 That it's not safe to leave your data
#3 Not receiving the valuable and interesting content expected by email
#4 Opening it causes viruses on your device
Know the features and functions of your Landing Page creation service
Research and development of parameters
Additionally, we will analyze your institutional website to determine what to base our design of your landing page on and how to maintain your brand values intact.
Design
The design process will be conducted online to provide greater flexibility when making adjustments and shorten review times. We'll create an initial version of the website and provide access to the client so they can visualize and interact with the site before completion.
Within your landing page, various elements can be utilized to capture the customer's attention, such as enticing headlines, success stories, testimonials, or data influencing conversion. For the sake of focus, we will not include links or calls to action leading to other areas of the page, as they could serve as an escape route, hindering desired conversions.
Additionally, multimedia can be included to aid in conversion, such as videos or infographics serving as guides about the product or service offered, and links to other company channels to increase followers across all platforms.
Training
Regulation with PSD2 Normative
Our Plans
We show you the different options we have according to your needs. If you feel you need a call before making a decision, click on the WhatsApp icon or fill out the form to request a meeting.
Durante 6 meses
Única vez
Frequently Asked Questions
Still have doubts? Take a look at our FAQ about Landing Pages below.
What is the difference between a landing page and a company website?
The difference between a landing page and a company website lies in the conversion goal. In a landing page, the user is not distracted; they receive the necessary information and, if interested, will leave their details. Landing pages are not created with the goal of ranking on Google but rather to attract the highest number of leads as quickly as possible. Websites, on the other hand, serve as a brand recognition method, showcasing the company's values or product catalog, among other things.
Is it necessary to have a business WhatsApp?
No, you can connect your company's landing page to your personal WhatsApp, although it is recommended to have a business one to avoid communication problems or mistakes in chat responses. Additionally, a business WhatsApp can set up automatic response messages according to your customer service preferences.
Is there another way to communicate in real-time other than WhatsApp?
Yes, we can offer our ChatBot service for automated live communication that is tailored to various user queries through the keywords they use. You can inquire about this service without any commitment.
Does Crawpic handle integration in WordPress?
Yes, you can provide us access to your account, and we will take care of the connections.
Does having a form on my institutional website turn it into a landing page?
No. A landing page specializes in achieving specific conversion goals, it does not contain much more information about the company or its qualities. An institutional website is much broader. There may be a form, but that does not turn it into a landing page.
What is a conversion goal?
A conversion goal can be completing any action you want a user to take. This could be downloading an ebook, lead magnet, signing up for a free trial, making a purchase, making an inquiry, filling out a form, or registering for an event, among many other things.
For how long can the same landing page be maintained?
All landing pages can be created at any time and continuously receive traffic. They shouldn't require much updating (although template design is constantly updated, and there may be something new you prefer). As long as you have an optimized funnel that delivers traffic to these pages (through your blog, homepage, etc.) and converts leads into sales, these landing pages can be relied upon for months or even years at a time. Remember that if your goals or ads change, the website must change accordingly.
Where can I put links to landing pages?
Links can be placed in various locations. The most commonly used ones are: within a Google ad or search engine, within your website, within your social media page (Facebook, Instagram, LinkedIn), or through emails.